Featured Ingredients:
Botanical volumizing blend The botanical volumizing blend is the hero ingredient complex in Pure Abundance™ Volumizing Shampoo. It plumps strands from root to tip. The blend is made with amaranth seed extract sourced from a partner committed to community-based philanthropy programs in the Northern Midwest.
Amaranth seed extract is a first in Aveda hair care. It is distilled to the size of a peptide so it can penetrate each strand. The peptide-sized extract plumps strands evenly from root to tip, reduces surface friction between strands, and creates enhanced volume with natural movement.
Water\Aqua\Eau, Propanediol, Pyrus Malus (Apple) Fruit Extract, Glycerin, Betaine, Cetearyl Alcohol, Alcohol Denat., Vp/Dimethylaminoethylmethacrylate Copolymer, Helianthus Annuus (Sunflower) Extract, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Lactic Acid, Sclerotium Gum, Distearyldimonium Chloride, Behentrimonium Methosulfate, Stearamidopropyl Dimethylamine, Cetyl Alcohol, Hydroxypropyl Starch Phosphate, Fragrance (Parfum),* Lavandula Oil/Extract, Cananga Odorata Oil/Extract, Pelargonium Graveolens (Geranium) Flower Oil, Jasmine Oil/Extract, Pogostemon Cablin (Patchouli) Oil, Mentha Piperita (Peppermint) Oil, Eugenol, Citral, Geranyl Acetate, Citronellol, Linalool, Benzyl Salicylate, Beta-Caryophyllene, Terpineol, Eugenyl Acetate, Farnesol, Pinene, Anethole, Benzyl Alcohol, Limonene, Geraniol, Camphor, Benzyl Benzoate, Linalyl Acetate, Menthol, Carvone, Tocopherol, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate <
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Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.